Giles is one of the Founders and Managing Partners at Axian.  He began his career as a Software Engineer and now has more than 25 years commercial digital and consulting experience, working with clients across a broad range of sectors including finance, insurance, logistics, manufacturing, education, local and central government, healthcare and life sciences. 

He brings the technical perspective to our client projects and discussions, and is a passionate believer in the use of digital technologies to create engaging solutions which deliver real results for organisations and users alike. His main areas of interest are around user experience, behavioural change and the use of emerging cloud, mobile and wearable platforms to engage directly with end users, capture real world evidence and improve patient outcomes.

Away from the desk, when not spending time with his wife and two sons, Giles is a keen endurance runner and can be regularly found running across mountains for days on end!!